Showcasing a European broadcasting station  

2020-ongoing, campaigns

Ever since its founding in 1992, European broadcaster ARTE has showcased series, concerts, films, documentaries and reports on the current state of the world. 

Since the dawn of the digital age, ARTE has become more of  an international digital content provider than a TV broadcaster: many of its programs can be viewed online before they broadcast on arte.tv, in up to six languages.

I was involved in multiple campaings promoting their selection of television series, a series of short documentaries and a pop-music-themed summer program. 

Assets made: online & offline campaigns

RE:  is a series of short documentaries that shed light on Europe’s untold stories. From dog sled racing in Norway to luxurious weddings in Kosovo, RE: explains the why and how of some of Europe’s most peculiar events and cultural practices.

Each of the episodes highlights another thoughtprovoking topic. To stimulate conversation about those topics, we made this campaign that invites its audience to take a stance. 

Made in collaboration with Bastien Thiery (photography).

Though ARTE is not known for it, it has a wide collection of international television series on show. During the lockdown of 2021, that selection was expanded substantially with old and new classics - from Maniac (you know, with Emma Stone) to the original House of Cards (from the 1990s). 

To make the ARTE audience aware of their presence, we created a campaign that highlights all the moment in your everyday life you could use to watch an episode or two. 

Made in collaboration with Pim Top (photography).